AIOn3AION3 Technologies presents
Register ↗

ON3FILMS BRAND SHEET

The essential
brand system.

The approved visual essentials for ON3FILMS Season 1. Use this page when preparing press, partner, community, and event materials.

Primary wordmark

ON3FILMS dark wordmark
Primary on light fields
ON3FILMS light wordmark
Reversed on dark fields

The ON3FILMS wordmark is always shown as one uninterrupted lockup. Do not redraw, stretch, outline, recolour, or use the 3F icon in place of the written name.

3F icon

ON3FILMS 3F icon

The rounded black 3F square is the approved compact mark for browser tabs, social profiles, app shortcuts, and small community surfaces.

  • Keep the mark square—never stretch it into a rectangle.
  • Use the full ON3FILMS wordmark where name recognition is needed.
  • Keep the orange dot within the black field.

Colour palette

Ink#111111Primary field and key type
Paper#F4F0E8Primary light field
Signal#FF5C2EThe 3F dot and calls to action
Ember#E06B18Editorial highlight and labels
Warm White#F6F3EDReversed wordmark and type

Typography

PRIMARY / FUNCTIONAL

Arial / Helvetica

Use for headlines, navigation, labels, event information, and all practical communication. Prefer clean uppercase labels with measured tracking.

STORY FIRST.
EDITORIAL EMPHASIS

Georgia

Use sparingly in italic for a human, cinematic counterpoint in campaign headlines or short pull quotes.

Make it matter.

Simple rules

DO

Use generous space, restrained layouts, high contrast, and the signal orange only for moments that deserve attention.

DON'T

Add effects, gradients, drop shadows, distorted letterforms, or extra colours that compete with the work.

ATTRIBUTION

Preferred public line: “AION3 Technologies presents ON3FILMS — AI Short Film Contest, Season 1.”